Wireless Deer Fence Case Study

Company/Brand Name: Wireless Deer Fence |  Deer repellent Industry: Garden / Pest Control Product/Services: Wireless Fencing & Pest Repellants Project Start Date: June 2016 SEO + Digital Marketing Strategy & Implementation Challenge: WirelessDeerFence.com is a company that specializes in deer repellent products. The company faced fierce competition in the market and struggled to get their website to rank for their most […]

AdaptiveXio Case Study

Company/Brand Name: AdaptiveX.io | Professional Development and Software company. Industry: Culturally Responsive Teaching and Learning Product/Services: Web Design & Dev, SEO Project Start Date: Jan 2020 SEO Focused Web Design and Development Services Case Study: AdaptiveX is a Professional Development and Software company specifically committed to creating equitable outcomes and improving the lives of students through Culturally Responsive Teaching and […]

Language Translation Software | Case Study

Company/Brand Name: Leading Language Translation service (Name Withheld) Industry: Translation & Interpretation Services Product/Services: Web Design & Dev, Local SEO, Digital Marketing Project Start Date:June 2019 – Current SEO Focused Web Design, Web Development, Local SEO + Digital Marketing Strategy & Implementation  Problem: This company is a translation and interpretation service provider whose goal was to generate quality leads through their website.  In […]

Zipps Liquor Case Study

Company/Brand Name: Zipps Liquor |  Large Retail Chain  with over 25 locations. Industry: Retail Chain Liquor Store Product/Services: Web Design & Dev, Local SEO, Digital Marketing Project Start Date: May 2019 SEO Focused Web Design, Web Development, Local SEO + Digital Marketing Strategy & Implementation Problem: Zipps Liquor was facing a significant challenge in their online presence. Despite having a larger offering and […]

SEO vs. Digital Marketing: Understanding the Difference

SEO (Search Engine Optimization) and Digital Marketing are often used interchangeably, but they are not the same thing. While SEO is a subset of Digital Marketing, it is just one component of a larger digital marketing strategy. Understanding the difference between the two can help businesses effectively allocate resources and maximize their online presence. What is SEO? SEO is the […]

The Benefits of Hiring a Full-Scale Digital Marketing Agency over an Individual

When it comes to marketing your business, you have a few options: you can handle everything in-house, hire an individual freelancer, or work with a full-scale digital marketing agency. While all three options have their pros and cons, there are some compelling reasons why hiring a full-scale digital marketing agency is often the best choice for a well-rounded and long-lasting […]

Pivotal Point Marketing Gets Another Five-Star Review

Unbiased Reviews for Pivotal Point Marketing Fortunately, companies no longer need to be convinced that they need digital marketing or SEO services to stay relevant in the online world. Those that are already engaged with such services are still around while the ones that didn’t are no longer with us. This surge of demand has made the field itself much more competitive, and it’s […]